How to Visit Positano, Italy’s Iconic Summer Hot Spot on the Amalfi Coast

The Amalfi Coast — a photogenic 30-mile stretch of vacation paradise on the southern edge of Italy’s Sorrentine Peninsula — calls to mind postcard-ready seaside villages, sun-drenched beaches, and restaurant terraces overlooking the sparkling sea. While there are many standouts in this famous region, few match the charisma and magnetism of Positano. This seaside idyll is well known for its narrow cobbled streets, stylish boutiques, buzzy beach clubs, and cosmopolitan ambience. Hotels perched on cliffsides provide the perfect refuge for travelers after full days spent sightseeing, shopping, and gorging on fresh seafood.

Given its prime location, Positano also makes a wonderful home base for exploring the charming towns of Ravello and Praiano. Not surprisingly, this slice of coastal Italian paradise — and well-established tourism darling — draws hordes of travelers every summer. 

Before jetting off to Positano, scroll on for everything you need to know to plan the perfect trip filled with fun in the sun, food, culture, and spellbinding views.

Getting to Positano

Most travelers will fly into Rome or Naples and then catch a train, bus, or shuttle to reach Positano. If you hire a private car and navigate the curve-hugging roads on your own, it's about 3.5 hours from Rome and an hour from Naples. During the day, you can take a ferry from Naples, Salerno, Sorrento, or Amalfi.

Best Times to Visit Positano 

Summer is peak season in Positano — and all along the Amalfi Coast, for that matter — with droves of vacationers packing the town to soak up the sunshine and laze on the beaches. While the crowds typically depart in early September, the weather remains pleasant, and most restaurants, shops, and hotels stay open through late October. After that, virtually everything closes for the winter and reopens in April.   

Best Things to Do in Positano

Much of Positano's charm is tied to its scenic environs and laid-back yet buzzy energy. Spiaggia Grande — the city's main beach — combines both. It’s the place to rent a sunbed, catch some rays, grab a drink, and snap photos of the colorful town above. Looking for a low-key alternative to the crowds? Consider strolling west for about eight minutes to Fornillo Beach. For cocktails and coastal splendor, many travelers favor Arienzo Beach Club Positano, which is accessible via a short boat ride from the main pier. 

Piazza dei Mulini buzzes with excitement and a mix of designer and artisan shops. One of the most unique and iconic things to purchase? Handmade leather sandals. Positano has many can’t-miss cultural attractions as well. The captivating Chiesa di Santa Maria Assunta is a storied church featuring a restored Byzantine icon of the Virgin Mary, beautiful bas-reliefs, and a glimmering dome roof. MAR — Museo Archeologico Romano gives visitors a close-up look at an ancient Roman villa with crypts and beautifully preserved frescoes. 

The famous Path of the Gods hiking trail runs from Nocelle, a hilltop village just above Positano, to Bomerano. It’s a great way to escape the crowds, stretch your legs, and soak in mesmerizing views.  

Of course, it’s not just the allure of Positano itself but also its proximity to the many other wonders of the Amalfi Coast and nearby Capri that make it so irresistible. Consider booking a boat excursion or even taking a road trip to see more of this breathtaking region. 

Best Positano Restaurants

A stalwart establishment that dates back to 1965, Michelin-rated La Taverna del Leone continues to lure diners with its handmade pasta and warm, friendly hospitality. Casa Mele serves artful plates of mouthwatering food and also invites culinary enthusiasts to take cooking classes. Il Tridente sits atop the centrally located Hotel Poseidon. The combination of house-smoked meats and fresh seafood, cocktails, and sweeping panoramas from the rooftop terrace keeps the tables full and patrons coming back for more.

Adamo ed Eva at Hotel Eden Roc Positano exudes a romantic atmosphere that makes it ideal for honeymooners and couples celebrating a special occasion. The sea bass, lobster pasta, and lemon risotto — all prepared with fresh local ingredients — are some of the menu highlights. Zass at Il San Pietro di Positano earned its Michelin star thanks to delectably creative twists on gastronomic traditions. Stellar service, seaside vistas, and an impressive wine list enhance the appeal. 

Best Places to Stay in Positano 

With its collection of top-rated hotels, travelers won’t have any trouble finding a stylish place to stay in Positano — actually securing a room during peak summer, however, might be another story. Le Sirenuse is a perennial favorite set inside a striking 18th-century villa that’s welcomed A-listers and literary giants during its illustrious history. The splurge-worthy hotel continues to wow travelers with well-appointed guest rooms, impeccable service, and laid-back luxury that encapsulates the most relaxing parts of an Amalfi Coast holiday.

Villa Magia offers both proximity to the center of town and unobstructed azure seascapes. The splendid indoor and outdoor spaces — which include 12 rooms and suites, two pools, a spa, two restaurants, and a cocktail bar — evoke intimate vacation vibes. Il San Pietro di Positano, a Relais & Chateaux property, is thoughtfully designed to encourage guests to stop and appreciate every moment. It offers Michelin-rated cuisine to savor, panoramic terraces that invite lingering, and rooms accented with character-rich details like custom-upholstered furnishings and hand-painted ceramic tiles.